Horizon Health Foundation Makes an Impact

The Horizon Health Foundation is central to the work of the rural communities Horizon Health Care serves. Without their year-round fundraising and development efforts, many South Dakotans would be without the care and access they’ve come to expect.

That’s why the Foundation places special emphasis on showing gratitude to their donors. Each year, they create a highlight piece showing the real world impact of the funds raised. Everyone receives a lot of mail, so HS was tasked to make the impact piece stand out and be a source of pride for donors.

This year, HS crafted a custom die cut pamphlet with an irregular fold that revealed a magnet with the Horizon sun logo and the message, “Hello Sunshine – Today is brighter because of you.”

When unfolded, the colorful piece featured impactful testimonies, stats, and highlights of the year with uplifting and aspirational colors, making it a piece of artwork that could last as a reminder throughout the year. In total, we took the project from concept to completion, combining strategy with art to deliver:

• Design
• Collateral
• Promotional materials