Digital Marketing & Media Strategists | HenkinSchultz

We get ahead of digital marketing, so you can keep up with it.

Digital media continues to grow exponentially. The way you used your device, application or phone yesterday, will likely change tomorrow.

All this change makes it a great time to use the strength of digital advertising to deliver powerful messages to customers.

Having a powerful message is essential part of every marketing budget.

You may be savvy on the latest mobile app or social media platform. But you also need some serious expertise to keep up with digital marketing and the various applications. A social media site alone is not a strategy. You now have the opportunity to market products and services using various channels. From email marketing, to search engine optimization, marketing automation and more.

The HenkinSchultz digital team knows digital technology.

We furiously study consumer behavior online. We strive to understand how they consume content. What is their user experience? What can we learn from it? For example, did you know that roughly 60% of all website searches are from mobile phones? Mobile marketing and any online marketing must work together.

One of the most exciting things about digital marketing is the powerful analytics at your fingertips. Our digital strategist will work with you to develop your goals and Key Performance Indicators (KPI’s). We track impressions, conversions, click through rates and more to deliver extremely robust reporting.

We then look at the metrics with you. We’ll determine where we are underperforming and overperforming, make adjustments and repeat. Digital is highly measurable, customer driven and cost effective.

Digital Marketing Services Include:

  • Search Engine Optimization
  • Position Tracing
  • Keyword Research
  • Search Engine Marketing
  • Google Ads – Search and Display
  • Bing Ads – Search and Display
  • Marketing Automation
  • Email Marketing
  • Social Media Content Creation
  • Social Media Management
  • Social Media Advertising
  • Digital Analysis
  • Geofencing Advertising
  • Programmatic Digital Ads
  • Native Ad Placement
  • Local Pack Management
  • Analytics

Certifications Include:

  • Google Search
  • Google Display
  • Google Shopping
  • Google Analytics
  • HubSpot Inbound

Digital Projects We Have Worked On:

Faini Designs Jewelry Studio

Faini Designs Jewelry Studio

The Gas Stop

The Gas Stop

GreatLIFE

GreatLIFE

CellOnly

CellOnly

Blogs Related to Digital Strategy:

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Are you Hiring? We Compare Digital Marketing Tools for Recruitment

Lately, one of the most common questions we are asked is “I need to hire employees - how can I use digital marketing for recruitment?” There are a lot of marketing strategies available to businesses, but recruitment marketing looks different based on the type of job you are trying to fill. The main platforms and options we recommend to businesses looking to use digital marketing for recruitment: Google Facebook Indeed LinkedIn This is not an exhaustive list by any means, and doesn’t include one of the most notable locations to promote open positions in South Dakota – KELOlandemployment.com. This is…
HenkinSchultz
January 28, 2019
Marketing

Buche Foods – When PR isn’t just valuable, it’s life changing.

For 113 years, Buche Foods of Wagner has provided fresh, quality food at a fair price. The Wagner, South Dakota company has a long history of operating in Native American country and reservation communities. When the lease of Pine Ridge’s only grocery store came up for bid, they saw an opportunity to not only serve but also provide an essential lifeline for the town. The existing grocery store had a troubled history of dated food, health violations and even a shutdown, which put many lives at risk. Understanding the complexities of reservations and tribal rule, Buche Foods knew they had…
HenkinSchultz
November 19, 2018
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HS Marketing Madness!

We love to get in the game and help our clients score with winning marketing. It’s especially fun to work on projects that revolve around annual events like college basketball tournaments. This year was exciting as two of our clients were presented with unique opportunities to market directly to basketball fans. Screenflair Screenflair is a patented, changeable and reusable screen protector that recently launched officially licensed NCAA designs. What better way to get the word out about these totally unique phone accessories than to do something totally unique at a major college basketball tournament? The Summit League Tournament at the…
HenkinSchultz
March 26, 2018