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hearsay with breeStaff

HearSay with Bree – Account Coordinator

Bree LeBrun knows very well that Account Coordinator is a busy and important position. We talked with Bree about how she got into the industry and what she is doing to further her education and profession - while balancing some down time and trying new things. Tell us about your school and career path that lead you into advertising? For the first three years of my college career I was undecided on what I wanted to do. The only thing I was sure of was that I wanted a job where everyday was different and where I was able to…
MelissaD
February 6, 2023
HearSay with AngelaStaff

HearSay with Angela

HS media coordinator Angela Fuhr knows a lot about coordination. She’s juggled her many interests for years. And those interests led her to a career in marketing, media and digital. HS sat down with Angela to learn a little more about her journey to here. What did you study and what led you into your role in this business? I majored in public relations with minors in marketing, digital & social media management, and a certificate in graphic design. I always had a passion for English and writing throughout high school, but majoring in English never appealed to me… being…
MelissaD
January 3, 2023
mel schulteStaff

HearSay with Mel Schulte

It’s not every day we get a chance to sit down and talk with Media Specialist Mel Schulte. In fact, it’s quite rare. That’s because Mel has one of the busiest responsibilities in the agency: managing media and keeping up on all the latest platforms and opportunities. She took a break from her massive spreadsheet collection to share a few thoughts with us. How actively does one have to keep up on all the media/platform advertising options out there? I am constantly looking for new media options. There are always new trends, platforms and opportunities presenting themselves. However, it’s not…
MelissaD
December 22, 2022
HearSay with TobyStaff

HearSay with Toby

An effective marketer channels their inner creativity to help elevate the message of an organization, and for our money, Toby’s one of the best when it comes to this. We decided to dive deeper into his process by asking him how he approaches each project and, above all, creates results for our clients. What is the key to balancing creativity with data and strategy? It’s probably a bit of a cop out to say, but they are so interwoven to me that data, strategy and creative are really just different reflections on the same, funky coin. We have more data…
MelissaD
December 1, 2022
HearSay with LynellStaff

HearSay with Lynell

As HS celebrates 31 years in business, we thought it was time to talk to our Creative Director Lynell Weeg who has been creating inspiration with us for most of our three plus decades. After years in design, what is the part about creating that still excites you today? I really enjoy listening to a client’s objective, taking what’s rolling around in their head, and creating something that uniquely represents that vision and ultimately achieves their goals. I find that the most challenging, fun and rewarding. I love the mix of structure and parameters, with design and creativity in communication…
MelissaD
October 24, 2022
Becka Burger Named HS PresidentStaff

Becka Burger Named HS President, Looks Forward to Years Ahead

As HS celebrates its 31st year in business, it’s been quite a year for Becka Burger, the agency’s director of client services and partner. In addition to leading the HS team to substantial nationwide client growth this past year, she helped usher in a growing marketing and digital team, and was recently named president of HenkinSchultz. Founder Kirby Schultz takes the role of chief executive officer. The executive team is rounded out by partners Jason Jellis and Joey Schultz, who lead the HS Sign Shop and video production departments, respectively. Titles Have Never Been As Important as Talent Although Becka…
MelissaD
September 30, 2022
HearSay with JasonStaff

HearSay with Jason

When it comes to a “can do” attitude, no one epitomizes that more than HenkinSchultz’s Jason Jellis. As a partner at HS, he not only helps guide the ship, he builds it, delivers it and reinvents it. As HS celebrates 31 years in business, we sat down with Jason to hear his thoughts on the past three decades and grand visions looking ahead. What are some of your most memorable projects? I have been fortunate enough to work on so many great projects at HS. Using my experience in wide format printing, I get the opportunity to tackle some really…
MelissaD
September 30, 2022
HearSay with SpencerStaff

HearSay with Spencer

Content is king—and so is Spencer. When it comes to the whirlwind of all the things that fall under the content label (social media posts, blogs, newsletters…the list goes on), he is at the eye of the storm. We asked him about his approach to content and how he ensures each element reaches the right audience, at the right time, and in the right way. What makes content meaningful to an audience? Content is meaningful to an audience when it’s relevant to them. One of the things I always ask myself when I’m creating a content strategy is, “What is…
MelissaD
September 6, 2022
hearsay with ReidStaff

HearSay with Reid

If you have ever met Reid Vander Veen, you’re probably familiar with his versatility and wide range of marketing skills. He’s led multiple teams in a wide range of industries, and as our chief marketing officer, he gets to help lead our team and our clients towards their marketing goals. Since he’s one of the newer personalities around the office, we wanted to ask him about his previous experiences and see how that applies to what he does at HS. Why were you drawn to work for HS? With HS, I love that I get to apply what I’ve learned…
MelissaD
June 8, 2022
Melissa DoyleStaff

HearSay with Melissa

Melissa is our go-to expert for anything web design. Since the early days of the Internet, she’s created hundreds of websites for businesses and organizations around the world. Every website build comes with a new set of challenges, and nothing excites Melissa more than getting to start on a new project. To learn more about how she creates websites, we asked her a few questions: How do you help clients get more business? If you have a good product or service, your website is just a tool to get more business. Treat your website like it’s your top salesperson–it’s warm/welcoming,…
MelissaD
May 16, 2022