The robots are coming. The robots are already here. The robots are everywhere. Artificial intelligence is quickly changing the game in marketing and communications as computer programs like Chat GPT become more adept at mimicking how human beings communicate. Like many software tools, AI can build convenience and efficiency into mundane, routine processes, but it also raises questions about our roles as marketing professionals as the tools we use literally evolve before our eyes. For example, AI will alter how we create content and improve SEO for our clients while helping to highlight the things humans still do best, like…