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March 2023

Chat GPt graphic man at computerTechnology

The Downfalls of Using ChatGPT for Marketing and Creativity

If you haven’t heard about ChatGPT yet, brace yourself—there’s a lot you need to catch up on. If you’re already in the loop, you’ve probably thought about using it to create your business’ marketing materials. We have, too. While we’re excited about the future of AI in marketing (more on that will be coming in a later blog), we think ChatGPT and its competitors aren’t skilled enough to be authentically creative OR effective at moving your audience. Here’s why. AI Can’t Be Creative by its Very Nature At first glance, ChatGPT seems to be an astounding tool. Going beyond a…
MelissaD
March 30, 2023
HearSay with Tammy - Graphic DesignerStaff

HearSay with Tammy – Graphic Designer

What design challenges do you welcome or enjoy? I think one of the challenges that brings me the most satisfaction is creating something awesome when there is minimal content or direction from our clients. Sometimes our clients just don’t know what they want or can’t put it into words, and, more often than not, we nail it! But sometimes we get, “That’s not even close…by a longshot!” (Emphasized by Tammy’s famous laugh) Besides design itself, what are some special skills you bring to your work? I would have to say…proudly…that I’ve been known as “the office physician.” This is probably…
MelissaD
March 15, 2023