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January 2022

Becka BurgerStaff

Passion, Focus, & Variety Push Becka Burger to New Heights

It’s hard to imagine HS without Becka. She has been a part of our team for over 20 years and has helped the agency adapt and grow into what it is today. From being a friendly and familiar face for clients, to planning the best parties ever, Becka’s worked her way up through the ranks at HS and credits her focus, passion, and love for variety as her keys to success. A True Passion for Marketing and Business Despite wearing a multitude of hats over the years and rapid changes in the Sioux Falls business climate, Becka’s fun personality has…
MelissaD
January 24, 2022
RebrandingBranding

Reconsidering Rebranding

In the last couple years, we’ve had to relearn and reconsider a lot of things. Maybe that’s part of the reason so many companies have approached HenkinSchultz about rebranding. As a society, we’ve relearned how to go to school. We’ve relearned what the “office” means. And we’ve relearned how we shop, connect and interact. So it’s not surprising that businesses and organizations are reconsidering their personal brand and how they communicate about their business. What Is Involved in Rebranding Rebranding doesn’t have to be as daunting as you may think. It doesn’t necessarily mean changing your logo, your signage, your…
MelissaD
January 19, 2022
HearSay with MasonStaff

HearSay With Mason

Throughout 2022, we are going to sit down with some of the familiar faces around the office and ask them questions about their role at HS. Up first is our charismatic Account Executive Mason Van Essen. What is the most important role of an Account Executive in Marketing?  Thinking on the client’s behalf. I represent the client’s goals to the HS team, and I unlock the entire HS team for the client. An Account Executive’s job is all about making the client’s life easier, ensuring excellence in everything we do, communicating clearly, and offering a solution, always. You’ve worked on…
MelissaD
January 14, 2022
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