2015 | Page 3 of 3 | HenkinSchultz
Yearly Archives

2015

BrandingCampaign

5 Signs That Your Brand Needs a Marketing Makeover

In today’s business climate, a brand that stands still for too long will be run over by the next new success story. Relevancy is one of the benchmarks by which consumers judge your brand. If your marketing doesn’t reflect the fact that you’re on top of your game, customers will go somewhere else. But how do you know when it’s time to make a change? Start here: You want to appeal to a different demographic – If you have a loyal customer base but want to grow your business and your profits, you need to reach out to a new…
HenkinSchultz
February 4, 2015
CommunityTechnology

4 Reasons Internet Security Matters – Beyond the Data

The threat is real. International computer hackers are taking hostages, and they’re doing it with your help. If you are responsible for the security of your company website or network server, it’s up to you to make sure you’ve done your due diligence to keep users safe. While the most obvious reason for keeping your site and network secure is protecting data, there are a few not-so-obvious reasons that Internet security should be important to you and your company. The following are worth considering: I feel so used. In many cases, it’s not the data hackers are looking for. Instead,…
HenkinSchultz
January 21, 2015
AdvertisingBrandingDesignDigitalTechnologyWebsite Design

5 Marketing Trends to Guide You in 2015!

As the New Year begins, it seems like everyone has a prediction. But it doesn’t take a crystal ball to recognize the marketing trends emerging for the coming year – just a good look at the world around us. Here are five things we’ve observed and we’ll be thinking about as we start off the year. 1. Marketing gets personal, again. There was a time in history when the Kirby vacuum cleaner salesman came to your door and customized his pitch just for you. Well that day has returned, but your door is now the closest screen. Consumers recognize that…
HenkinSchultz
January 7, 2015