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Monthly Archives

July 2015


Exceptional Customer Service – It’s in our Roots.

Roots make a difference. At least that’s what HenkinSchultz partner, Joe Henkin, attributes to his business philosophy – one he shares and passes on to the marketing team at HenkinSchultz. “Part of my family’s culture is to volunteer and help people,” he said. It’s not surprising that helping people solve marketing challenges has become Joe’s life’s work, not only at the company he started with Kirby Schultz in 1991, but in the community. Since the time Joe was a kid, he understood media exposure. His father started KSOO in Sioux Falls in 1959, and by the time Joe was nine,…
July 21, 2015

Noteworthy Event Marketing – JazzFest 2015

The stages are set for the 24th annual Sioux Falls JazzFest, July 16-18 at Yankton Trail Park. At HenkinSchultz Creative Services, we’re proud to be a sponsor of this world-class, weekend-long event. For nearly a decade, our creative team has collaborated with the Sioux Falls Jazz and Blues Society (SFJB) and executive director Rob Joyce to design billboards, print concepts, maps, posters, digital ads and other promotional materials to create awareness and get people in town and around the region excited about this noteworthy music-motivated community event that keeps growing every year. “It’s a fusion of music and art,” said…
July 14, 2015

6 ways to put your signature on event marketing

It’s a brave new world when it comes to event marketing. We’ve come a long way from sending invitations and emailing announcements, and access to technology is the reason. At HenkinSchultz, we believe event marketing should be big, innovative and relevant to make an impact. For us, event marketing means making a statement with a mix of traditional marketing and capitalizing on the reach of digital media. The following six recommendations will help you make an impact with your event marketing. Define your message – Who are you? What’s your goal? Why does it matter? If you can answer these…
July 7, 2015