The words “out of home” advertising may be unfamiliar, but this advertising medium is more common that you think. From billboards to bus stops, innovative companies are finding unusual places to plant their marketing messages – and their popping up all over. With new formats, new technologies and some creative thinking, companies and their advertising agencies are finding exciting ways to marry their messages with the right medium to reach their customers in the most unusual – but effective – places including: Airport kiosks, bus shelters and baggage claim areas Stadium scoreboards, dashers, courtside displays Bus and other vehicle full…